Meet with DAS at NADA Show Booth 1311W to experience the unveiling of our latest AI-native solutions. See the DAS X Factor in person and unlock your access to the DAS Client Appreciation Party at Allegiant Stadium.
DAS delivers a better experience at every level through a single connected platform, influencing 37% of all car sales in the US. Our CDXP is built around experience, unifying every interaction with native AI and real customer data to drive smarter engagement and stronger results that other platforms cannot match.
The DAS X Factor is where innovation turns into impact. Join us at NADA as we unveil the next generation of our most powerful technology.
“From sales to service, I trust dealers that earn 5-star reviews by doing the little things right every single day.”
- Daymond John, Founder & CEO of FUBU, Star of ABC’s Shark Tank
Thursday February 5, 2026
GA & VIP: 7:00 - 10:00 PM
MVP EARLY ACCESS: 5:30 PM
ALLEGIANT, LAS VEGAS, NV
Step inside Allegiant Stadium for an unforgettable, one night only experience in the heart of Las Vegas. Party alongside icons from sports and business, including Tim Brown, Hall of Famer and Raiders legend, Brandon Marshall, Super Bowl 50 Champion, and Daymond John, Founder and CEO of FUBU, Shark Tank investor, and proud DAS partner.
Fly across the field on the DAS Zipline with a 150 foot ride through the stadium for a view very few will ever experience. Then take the field like the pros. Enter through the tunnel, throw passes, make catches, run routes, and kick a field goal on the same turf as the legends.
Fuel the night with elevated game day food, cocktails, and nonstop energy as DJ Jazzy Jeff spins the hits. From celebrity meet and greets to once in a lifetime stadium moments, this is more than a party. It is a history making night you will never forget.
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DAS clients and partners, lock in your meeting time, complete your registration, and pick up your physical pass at the show. Don’t miss your shot at the biggest party at NADA.
Be there for the energy, the stage, the once in a lifetime matchup, and the moment everyone talks about all year. Take your shot at the ultimate prize and turn your NADA experience into an unforgettable game day.
HOW TO WIN YOUR TICKETS
• Take a demo or mail in a postcard to earn 1 entry
• DAS clients get more (up to 50 enttries)
NADA BOOTH BONUS
Take a demo and buy in the booth for a shot at throwing 3 passes and earning bonus entries:
• Each catch earns 1 bonus entries
• 2 catches earn 5 bonus entries
• 3 catches earn 10 bonus entries
So many ways to enter. One epic win.
Step into the West Hall by the NADA Live Stage and you’re practically there. DAS Technology, Booth #1311W, right across from the Dealer/Manager Lounge and in the center of the excitement.
