Innovative, AI-Native Solutions Built For dealers

Experience our newest AI-native innovations and discover the DAS X Factor. Chosen as the Best New Product for Dealers by dealer judges at NADA and recognized as the most compelling solution for dealerships in 2026.

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Award Winning Innovation Chosen by dealers at NADA

DAS Technology was named Best New Product for Dealers at the National Automobile Dealers Association Show, selected by dealer judges from hundreds of exhibitors. This recognition reflects what matters most to dealers right now. Technology that performs, scales, and delivers measurable revenue impact in an AI driven market.

Our award winning solution stood out for one reason. It solves real dealership challenges created by rapidly changing consumer behavior and AI shaped search and engagement. Expierience the DAS X Factor, take a demo.

Image of Daymond John, Founder & CEO of FUBU, global entrepreneur, Shark Tank investor, bestselling author and proud DAS partner.

See the Unforgettable
NADA Moments

We are grateful to connect with so many new and familiar faces at NADA this year. Come grab your photos and relive your NADA experience with DAS Technology.

This secure gallery is exclusively for DAS clients and partners who joined us throughout the week and at our Annual Client Appreciation Party. Browse photos with the DAS team, fellow dealers, and unforgettable experiences you will be talking about long after NADA.

DAS Zipline across Allegiant Stadium in Las Vegas.

Special Big Game Giveaway winner announced

Congratulations to JB Hackman, of Bob Poynter Auto Group and winner of our Big Game Giveaway. JB received the full game day experience, including two premium tickets and tailgate party access. The winner was announced at the DAS Annual Client Appreciation Party by the people's shark, Daymond John on February 5th. We loved celebrating this moment with one of our valued dealer partners.

Image of Daymond John, Founder & CEO of FUBU, global entrepreneur, Shark Tank investor, bestselling author and proud DAS partner.

The DAS x Factor:
AI-NATIVE CDXP

DAS Technology delivers a better experience at every level through a single connected platform, influencing 37% of all car sales in the US.

Our CDXP is built around experience, unifying every interaction with native AI and real customer data to drive smarter engagement and stronger results that other platforms cannot match.

Discover why Power AI Search from was chosen Best New Product for Dealers by dealer judges at NADA and recognized as the most compelling solution for dealerships in 2026.
POWER AI SEARCH ver. X
  • Leverage the power of the new Review Surge to rank higher in AI search (GEO)
  • Innovative AI Video and Review Surge enhancements boost positive review growth from 5x to beyond 7x and lift overall star ratings compared to other solutions
AI VIDEO INVENTORY MOVER NEW!
  • DAS AI turns inventory photos into high-powered video ads to drive higher intent traffic
  • Lower high floor plan costs with feature-focused videos generated at scale in minutes
SMARTQUOTE  AI  ver. X
  • Patented AI-native multi-vehicle quotes build each consumer a personalized webpage
  • AI-powered vehicle recommendations, new comparison tools, and consumer-driven features boost lead-to-appointment rates
VEHICLE SMART SCORE  NEW!
  • An industry first, AI powered vehicle health dashboard that personalizes service, recall, and maintenance status for every owner, driving repeat sales and service visits, higher RO values, and stronger long term loyalty.
CELEBRITY ENDORSEMENT PROGRAM EXCLUSIVE!
  • Top-rated DAS dealers can supercharge lead conversion with a nationally-recognized celebrity endorsement and consumer sweepstakes
  • Your dealership star power unlocks national star power to boost sales exclusively in your market!