See the Future of Automotive AI From DAS at NADA

Meet with DAS at NADA Show Booth 1311W to experience the unveiling of our latest AI-native solutions. See the DAS X Factor in person and unlock your access to the DAS Client Appreciation Party at Allegiant Stadium.

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The DAS x Factor:
AI-NATIVE CDXP

DAS delivers a better experience at every level through a single connected platform, influencing 37% of all car sales in the US. Our CDXP is built around experience, unifying every interaction with native AI and real customer data to drive smarter engagement and stronger results that other platforms cannot match.

MEET OUR NEWEST FEATURES YOU DON'T WANT TO MISS.

The DAS X Factor is where innovation turns into impact. Join us at NADA as we unveil the next generation of our most powerful technology.

POWER AI SEARCH ver. X
  • Leverage the power of the new Review Surge to rank higher in AI search (GEO)
  • Innovative AI Video and Review Surge enhancements boost positive review growth from 5x to beyond 7x and lift overall star ratings compared to other solutions
AI VIDEO INVENTORY MOVER NEW!
  • DAS AI turns inventory photos into high-powered video ads to drive higher intent traffic
  • Lower high floor plan costs with feature-focused videos generated at scale in minutes
SMARTQUOTE  AI  ver. X
  • Patented AI-native multi-vehicle quotes build each consumer a personalized webpage
  • AI-powered vehicle recommendations, new comparison tools, and consumer-driven features boost lead-to-appointment rates
CELEBRITY ENDORSEMENT PROGRAM
  • Top-rated DAS dealers can supercharge lead conversion with a nationally-recognized celebrity endorsement and consumer sweepstakes
  • Your dealership star power unlocks national star power to boost sales exclusively in your market!
  • EXCLUSIVE OPPORTUNITY! The first 20 dealers on our Celebrity Endorsement Program get MVP ACCESS to the DAS Client Appreciation Party!

“From sales to service, I trust dealers that earn 5-star reviews by doing the little things right every single day.”

- Daymond John, Founder & CEO of FUBU, Star of ABC’s Shark Tank

Where Experience, AI, and Customer Data Perform as One.
MEET WITH DAS & GET MY PARTY PASS

das Annual client Appreciation paRTY

Thursday February 5, 2026
GA & VIP:
7:00 - 10:00 PM
MVP EARLY ACCESS: 5:30 PM
ALLEGIANT, LAS VEGAS, NV


Step inside Allegiant Stadium for an unforgettable, one night only experience in the heart of Las Vegas. Party alongside icons from sports and business, including Tim Brown, Hall of Famer and Raiders legend, Brandon Marshall, Super Bowl 50 Champion, and Daymond John, Founder and CEO of FUBU, Shark Tank investor, and proud DAS partner.

Fly across the field on the DAS Zipline with a 150 foot ride through the stadium for a view very few will ever experience. Then take the field like the pros. Enter through the tunnel, throw passes, make catches, run routes, and kick a field goal on the same turf as the legends.

Fuel the night with elevated game day food, cocktails, and nonstop energy as DJ Jazzy Jeff spins the hits. From celebrity meet and greets to once in a lifetime stadium moments, this is more than a party. It is a history making night you will never forget.

Image of Daymond John, Founder & CEO of FUBU, global entrepreneur, Shark Tank investor, bestselling author and proud DAS partner.

AN UNFORGETABLE LINEUP OF ICONS

FLY THE ZIPLINE
Be among the first to zipline Allegiant Stadium.
PASS, RUN & KICK
Play like a pro and see yourself on the big screen.
BIG GAME GIVEAWAY
Win 2 tickets to the biggest game in football.
FOOD, DRINKS & FUN
Enjoy elevated game day food, cocktails and more.

HERE'S HOW IT WORKS:

DAS clients and partners, lock in your meeting time, complete your registration, and pick up your physical pass at the show. Don’t miss your shot at the biggest party at NADA.

STEP 1:
BOOK A TIME TO SEE OUR NEXT-GEN SOULTIONS DURING NADA
Set a time with our team at the NADA show Feb 3–5 to experience the unveiling of four new DAS Technology solutions.
STEP 2:
REGISTER TO LOCK IN
YOUR PARTY PASSES

After you book your NADA meeting time, you’ll be prompted to complete your party registration and claim your access.
STEP3:
SEE YOU AT NADA BOOTH #1311W & PICK UP YOUR PASSES
Stop by DAS Booth 1311W in the West Hall before 3 PM on Feb 5 to meet our team and pick up your physical party passes.
NOT GOING TO NADA? Register for Autovate 2026 or ask your client advocate for details on how you can qualify.

DON'T MISS THIS EXCLUSIVE EVENT

MVP — 5:30 PM
VERY LIMITED ACCESS - SOLD OUT!
  • Early access with dinner on the field
  • Livingroom-style seating on the field
  • Meet & Greet with celebrity guests
  • Champion’s Club access
  • All GA & VIP activities included
VIP — 7:00 PM
TOP-TIER CLIENTS & AUTOVATE ATTENDEES
  • Access to the Champion’s Club
  • Elevated food & beverage offerings
GA — 7:00 PM
GENERAL ADMISSION
  • Attempt a field goal on the professional field
  • Be among the first to zipline across Allegiant Stadium
  • Food, drinks, music, surprises
  • Full access to the live performance by DJ Jazzy Jeff

Win 2 tickets to this season's big game

DAS Zipline across Allegiant Stadium in Las Vegas.

Be there for the energy, the stage, the once in a lifetime matchup, and the moment everyone talks about all year. Take your shot at the ultimate prize and turn your NADA experience into an unforgettable game day. Plus tailgate party at Levi's Stadium featuring great food, open bar, live music, and NFL legends.

HOW TO WIN YOUR TICKETS
Take a demo or mail in a postcard to earn 1 entry
DAS clients get more (up to 50 entries)

NADA BOOTH BONUS
Take a demo and buy in the booth for a shot at throwing 3 passes and earning bonus entries:
Each catch earns 1 bonus entries
2 catches earn 5 bonus entries
3 catches earn 10 bonus entries

So many ways to enter. One epic win.

BIG GAME GIVEAWAY OFFICIAL RULES

find us at the show DAS Booth #1311w

Step into the West Hall by the NADA Live Stage and you’re practically there. DAS Technology, Booth #1311W, right across from the Dealer/Manager Lounge and in the center of the excitement.

MEET WITH DAS & GET MY PARTY PASS

Image of Daymond John, Founder & CEO of FUBU, global entrepreneur, Shark Tank investor, bestselling author and proud DAS partner.