Put Your Inventory in Premium Streaming Content

Reach high-intent buyers on NFL games, CNN, and top streaming platforms with inventory-integrated video ads

Inventory-integrated video ads with live VINs and pricing
Amazon Publisher Direct access for premium placement
First-party data targeting and retargeting across Amazon's network

Core Features

Premium streaming advertising solutions that show your inventory to engaged audiences

Attract
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Attract

Inventory-Integrated Streaming Ads

Reach buyers during their downtime with relevant inventory. Unlike generic brand ads, your streaming ads showcase specific vehicles shoppers can buy right now, driving immediate action.

Attract
Attract
Attract

Amazon Publisher Direct Access

Get premium placement competitors can't access. Amazon Publisher Direct provides access to high-quality streaming inventory and audience data that isn't available through standard programmatic buying.

Attract
Attract
Attract

First-Party Data Targeting

Target shoppers already researching vehicles. Amazon's data shows who's actively shopping for cars, what they're looking at, and when they're ready to buy. Far more precise than standard demographic targeting.

Attract
Attract
Attract

Geotargeting & Market Customization

Focus budget on your highest-opportunity markets. Geotargeting ensures you're only reaching shoppers within your service area or conquest territories.

Technical Specifications

DMS & Inventory Integration

Real-time synchronization with your DMS ensures inventory feeds are always current across all platforms. Sold vehicles automatically removed, new arrivals added within hours.

VIN-Level Attribution & Reporting

Track performance down to individual vehicles across all platforms. See which VINs generate the most clicks, leads, and sales by advertising channel

Supported Systems

  1. CDK
  2. Reynolds & Reynolds
  3. DealerTrack
  4. vAuto
  5. All major DMS and inventory management platforms

Performance Dashboards Include

  1. VIN-specific impressions, clicks, and conversions
  2. Cost per lead by platform and vehicle
  3. Days to sale correlation with ad exposure
  4. Platform performance comparison
  5. ROI tracking by vehicle type and price range

Proven Results for Dealers Nationwide

Premium

Streaming placement reaches engaged audiences during high-quality content

Ads drive

Inventory-integrated ads drive higher engagement than generic brand advertising

Amazon

First-party data provides precision targeting unavailable through standard platforms

Cross
platform

Retargeting keeps dealership top-of-mind throughout shopping journey

Complete Platform Integration

Our team handles complete setup and integration with your website, CRM, and inventory systems. Most campaigns go live within days.

Step 1

Onboarding Includes

  • DMS/inventory feed integration
  • Amazon Publisher Direct account setup
  • Creative strategy and video production
  • Targeting audience development
  • Geographic and demographic parameters
  • Performance tracking implementation
Step 2

Continuous Optimization

  • Weekly performance monitoring
  • Creative testing and refinement
  • Audience targeting adjustments
  • Budget reallocation based on performance
  • Monthly strategy reviews
Step 3

Step 03 Title Goes Here

  • 24/7 conversational messaFully managed service where DAS moderators handle all conversationsging across website, SMS, and social channels
  • Hybrid model where your team handles chats during business hours and DAS covers after-hours and overflow.
FAQS

Questions & Answers

Explore the common questions and answers about DAS.

How does this help me sell more cars?

When customers stay connected through service and follow-up messages, they naturally come back to you when it’s time to trade in or buy again. Our dealers see a measurable lift in repeat sales and trade-in volume from existing customers.

Will this add more work for my team?

No. Once we set it up, everything runs automatically. We handle the follow-up, messaging, and data cleanup so your team can focus on closing deals and serving customers.

What makes DAS different from other retention programs?

We don’t just send emails — we connect your CRM, DMS, and marketing data to deliver personalized texts, videos, and service reminders proven to bring customers back. Plus, you get full reporting so you can see the ROI.

How quickly can I see results?

Most dealers see reactivated leads and service appointments within the first 30 days. Because the communication is data-driven and automatic, you’ll notice engagement and repeat business fast.

Can it really be personalized if it’s automated?

Absolutely. Every message is tailored to each customer’s vehicle, equity position, service history, and behavior. It feels one-to-one — without your team having to lift a finger.

Does it integrate with my CRM and DMS?

Yes. DAS connects directly with major CRM and DMS platforms to pull real-time customer and vehicle data, so messaging always stays current and accurate.

What kind of retention increase do dealers usually see?

Our dealers typically see 40–60% longer loyalty and up to a 9.6% average increase in service revenue from returning customers.

How do I know if it’s working?

You’ll have full visibility in our Blue Sky Dashboards — showing every customer touchpoint, open rate, click, and sale influenced by our retention campaigns.

What if my database is a mess?

We clean and organize your customer data during onboarding, removing duplicates and normalizing records so your communication reaches the right people.

Is this co-op approved or OEM friendly?

Yes. Most of our programs are brand-compliant and co-op eligible, making it easy to get reimbursed while boosting your dealership’s retention and CSI scores.

Reach Buyers During Premium Streaming Content

See How Amazon OTT Puts Your Inventory in Front of Engaged Audiences

Inventory-integrated video showcases your actual vehicles
Amazon first-party data targets in-market buyers in your area
Full creative production and campaign management included