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Don’t Sleep on OTT! Top Tips for Using TV Streaming Advertising to Sell Returning Inventory

There’s never been a better time for dealers to get on board and add streaming TV advertising to their brand’s media mix. Showcase inventory, increase brand awareness, and move your customers through the entire funnel by driving higher engagement with ready-to-buy consumers!

Scott Pechstein, SVP of Sales at DAS Technology and Samantha Splane, Marketing & CS Director at Sterling Automotive Group, are joined by Amazon’s Tim Daher, OTT (over-the-top TV) advertising expert, to discuss the top OTT tips and strategies that will help you:

Amplify your brand by engaging with harder-to-reach audiences.

Drive more sales with better targeting based on product interests and shopping behaviors.

Conquest your competitors’ customers with highly targeted, scalable, and measurable streamed ads.

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