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Case Studies

Dennis Eakin KIA

WE’RE SELLING MORE CARS THAN EVER!

GOAL:

Dennis Eakin Kia of Killeen, Texas, wanted a better process and consistent messaging to prospective car buyers to close more deals.

SOLUTION:

Digital Air Strike’s Sales Boost combines the power of DAS CX Tech and a team of automotive retail experts to drive results for the dealership. After just one week of launching Sales Boost, the dealership sold three vehicles.

Dennis Eakin Kia likes Sales Boost because it offers the best
customer experience and streamlines the dealership’s lead
response and follow-up process through technology.

Once a consumer expresses interest in a vehicle, the Digital Air
Strike team follows up with the consumer, sets an appointment,
and passes those high-quality leads on to the dealer.

The Dennis Eakin Kia team also uses Digital Air Strike’s video
technology, Video Logix, to send personalized videos showing
customers vehicle features and thanking them for their business.

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14

vehicle sales influenced

$70,418

sales revenue influenced

187

service ROs influenced

$56,590

service revenue influenced

"We value the genuine, personalized content created by DAS for our dealership. Our campaigns work well, with a 33% open rate. We can create engaging and compelling content that boosts our business revenue, and we love doing it!"

Chris Ruder

General Manager

100%

co-op reimbursable programs for qualifying businesses

42

industry awards since 2013

95

of Consumers Read Your Reviews Before Making a Purchase

24/7

analytics dashboard with dedicated account manager

“With Digital Air Strike we’ve received more positive online reviews and our online reputation has never been better. Their expertise handling our social media has turned Facebook, Twitter, Instagram, and YouTube into lead generators for our business. The team at DAS makes the success of our business a priority.”

Margie M.

Director of Marketing and Advertising

26

Used cars sold in one month

2,662

Clicks to the Dealership's VDP

96,673

Facebook ad impressions

741%

ROI (Return on investement)

“We love the results we’re getting from Google Vehicle Ads and VDP Power Social. Digital Air Strike’s technology ensures in-market shoppers see our inventory and the price. Google Vehicle Ads put our inventory side by side with online-only competitors, and VDP Power Social helps keep our overhead low.”

Erika Maley

Marketing Director

20,379

Email campaign views

153

Chat conversations

"Digital Air Strike understands our needs as a dealership. The team is dedicated to helping us achieve results, listens intently, and helps us find solutions."

Sterling Kia

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