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Case Studies
Northcutt Chevrolet-Buick

DAS CDXP helps us connect better with our customers!

GOAL:

Northcutt Chevrolet-Buick, a new and used Chevrolet-Buick dealership in Enid, Oklahoma, aimed to increase both vehicle sales and service revenue.

SOLUTION:

DAS Tech CDXP utilizes storytelling to forge meaningful connections with audiences and customers, cultivating optimal consumer engagement and boosting sales and service revenue.

  • Data mining strategically identifies customers with equity positions, enticing them to the dealership through dynamic and personalized messaging.
  • Customized emails highlighting community involvement share inspiring stories, fostering heightened engagement.
  • Communication strategies are implemented to convey relevant messages.
  • Accurate and concise CDXP reporting tracks attributable revenue, highlighting a clear and significant return on investment.

More case studies

196,000
Targeted Impressions
1,443
In-Market users driven to Albion Golf Cars’ website
4+
Sales attributed to Geofenced Ads
14x
Higher click-through rate than National Average

“We’re a seasonal business in Canada and wanted to pack a punch during our six-month busy season. Working with Digital Air Strike, the geofenced ads gave us the rocket fuel we needed in marketing. I had great communication with the DAS team, and they were quick to make any adjustments. The click-through rate was well above the national average, and our walk-in traffic has increased since launching these ads.”

Albion Golf Cars
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3,422
Clicks to website
.34%
Click-Through rate – 6X higher than industry average
1,000,600
Mobile display impressions delivered to fans and tailgaters

“We’ve seen considerable growth in followers on our social media channels, including Facebook, Instagram, and Twitter. The ads have worked great in capturing the audience’s attention and helped us extend our reach to a new audience.”

Tire Pros
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47
Appointments Set
66%
Appointments Showed
13
Vehicles Sold
$4,426
Average front-to-back profit per vehicle

"With DAS's team and technology, I know my team is hitting an audience with the right messages and offers. And through DAS's tech and insights, I know which marketing vendors are working for us, and who isn't pulling their weight. What takes a click of a button with DAS would've taken a week without!"

Kimberly Eakin
Dennis Eakin Kia
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266%
INCREASE IN NEW CAR SALES
$120K
INCREASE IN DEPARTMENT GROSS
$500
INCREASE GROSS PER UNIT

“Digital Air Strike is excellent and their Response Logix system is a lifesaver. The team is always helping us improve and be more effective. With Digital Air Strike, you can’t go wrong!”

All American Chevrolet of San Angelo
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