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Case Studies
Northcutt Chevrolet-Buick

DAS CDXP helps us connect better with our customers!

GOAL:

Northcutt Chevrolet-Buick, a new and used Chevrolet-Buick dealership in Enid, Oklahoma, aimed to increase both vehicle sales and service revenue.

SOLUTION:

DAS Tech CDXP utilizes storytelling to forge meaningful connections with audiences and customers, cultivating optimal consumer engagement and boosting sales and service revenue.

  • Data mining strategically identifies customers with equity positions, enticing them to the dealership through dynamic and personalized messaging.
  • Customized emails highlighting community involvement share inspiring stories, fostering heightened engagement.
  • Communication strategies are implemented to convey relevant messages.
  • Accurate and concise CDXP reporting tracks attributable revenue, highlighting a clear and significant return on investment.

More case studies

330+
Clicks on the link in the Power Text
30+
Trade-In requests submitted
10+
Appointments scheduled in the first weeks

“It’s always nice to see the needle move in the right direction. When you spend dollars and immediately see interactions and see customers filling out forms right away, that’s great for us. It makes you feel confident in the product and the plan. I knew a text would be the most effective way to get in front of people.”

Ginny Bowden
Dealer Principal
Arrow
207.3%
Increase in Lead Volume
53.5%
Rise in Visits or Time-on-site

“Response Path helped us increase our website lead volume by 2x and automatically routed these leads to our 100+ territories. Our website visitors are now engaged 24/7 and clearly want to connect with us through Response Path’s A.I.-driven messaging software.”

Assiting Hands Home Care
Arrow
400
New Car Leads
200
Used Car Leads
3,600
Smart Follow Emails
30
Sales Leads Reactivated

“We can’t respond to customers 24/7 without Digital Air Strike, especially on Sundays when our store is closed because of New Jersey mandates. Since we’re closed as much as we’re open, Digital Air Strike fills in those holes. The most important thing is that it keeps us top of mind with our customers 24/7.”

Bill Camastro
General Manager
Arrow
30+
New students enrolled after watching streaming ads
158,300+
Impressions in less than a month
98%
Video Completion Rate

“Our whole goal was to add students, and we added over 400 students by employing multiple marketing strategies. We found when we combined the data from Digital Air Strike and the Amazon streaming ads, we did much better than we thought. This is a new and great way of reaching out to people, and it paid for itself. We saw a huge increase in people coming to our campuses to tour and to enroll.”

Champion Schools
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