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Case Studies
Bettenhausen

DAS CDXP helps us connect better with our customers!

GOAL:

Bettenhausen Chrysler Dodge Jeep Ram selected DASTechnology CDXP to cleanse the first-party data stored in the Tinsley Park, Illinois-based dealership’s CRM and DMS. Unexpected was the $10,000 saved the first month on the platform.

SOLUTION:

  • DAS Technology CDXP saves dealers millions in missed revenue by de-duping and merging customer data for targeted marketing efforts.
  • The CDXP experience engine uses the cleansed data to track customer activity on the dealer’s website and in the service bay. It then automates targeted communications to ensure effective engagement with the right customers.
  • CDXP reporting tracks attributable service and sales revenue to demonstrate the platform’s high ROI and inform users of what actions drive sales, service, and revenue growth.

More case studies

14
vehicle sales influenced
$70,418
sales revenue influenced
187
service ROs influenced
$56,590
service revenue influenced

"We value the genuine, personalized content created by DAS for our dealership. Our campaigns work well, with a 33% open rate. We can create engaging and compelling content that boosts our business revenue, and we love doing it!"

Chris Ruder
General Manager
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100
Vehicle Sales Influenced
$652,727
Sales Revenue Influenced
1,472
Service ROs Influenced
413,068
Service Revenue Influenced

“We love being able to unify the message for a more personalized experience that’s more tailored to each customer. People are obviously engaging with the emails, which are working, and responding by buying new vehicles and coming in for service. The personalized content is built really well and seems native to our dealership. Being able to do all of this with one company in one dashboard makes my job easier and makes me feel better about providing the fun storytelling we want customers to read. We also love we got an average 41% open rate between our five email campaigns.”

Allison Alvarez
Marketing Director
Arrow
4.5
Star rating on Yelp
4.7
Star rating on Google
4.5
Star rating on Facebook
63
New Reviews on Yelp, Google, and Faceook

“Digital Air Strike is the best social media and reputation management partner we’ve ever had! The team helped our store obtain access to our Facebook page. They now keep our social media and online reputation in top shape by posting relevant content and responding to reviews. We are able to maintain a high star rating on Yelp, Google, and Facebook thanks to Digital Air Strike.”

Arizona Tire Pros
Arrow
3,422
Clicks to website
.34%
Click-Through rate – 6X higher than industry average
1,000,600
Mobile display impressions delivered to fans and tailgaters

“We’ve seen considerable growth in followers on our social media channels, including Facebook, Instagram, and Twitter. The ads have worked great in capturing the audience’s attention and helped us extend our reach to a new audience.”

Tire Pros
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Ready to Get Results Like These?