Case Studies
McClinton Chevrolet

IT’S A SEAMLESS PROCESS WITH DIGITAL AIR STRIKE!

GOAL:

McClinton Chevrolet in Parkersburg, West Virginia wanted a fast, easy way to reach car owners interested in trading in their vehicles. They also wanted to take advantage of the hot market for used cars.

SOLUTION:

  • The dealership needed vehicles fast because of inventory challenges plaguing the industry, so they worked with Digital Air Strike to send out a bulk text message with an eye-catching graphic to 8,500 customers.
  • The dealership didn’t want to send an email as they often aren’t read, so the dealer principal knew a text message about their trade-up buyback campaign would be the most effective way to engage customers right away.
  • McClinton Chevrolet was excited about the impressive interest from customers as soon as the text was sent and throughout the following week.
  • The dealership also uses Digital Air Strike’s Sales Boost, which includes a team that reaches out to interested consumers and schedules appointments. McClinton’s team doesn’t have to follow up until a customer is ready to buy or trade in a vehicle.

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Star rating on Yelp
4.7
Star rating on Google
4.5
Star rating on Facebook
63
New Reviews on Yelp, Google, and Faceook

“Digital Air Strike is the best social media and reputation management partner we’ve ever had! The team helped our store obtain access to our Facebook page. They now keep our social media and online reputation in top shape by posting relevant content and responding to reviews. We are able to maintain a high star rating on Yelp, Google, and Facebook thanks to Digital Air Strike.”

Arizona Tire Pros
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266%
INCREASE IN NEW CAR SALES
$120K
INCREASE IN DEPARTMENT GROSS
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All American Chevrolet of San Angelo
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vehicle sales influenced
$70,418
sales revenue influenced
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service ROs influenced
$56,590
service revenue influenced

"We value the genuine, personalized content created by DAS for our dealership. Our campaigns work well, with a 33% open rate. We can create engaging and compelling content that boosts our business revenue, and we love doing it!"

Chris Ruder
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30+
New students enrolled after watching streaming ads
158,300+
Impressions in less than a month
98%
Video Completion Rate

“Our whole goal was to add students, and we added over 400 students by employing multiple marketing strategies. We found when we combined the data from Digital Air Strike and the Amazon streaming ads, we did much better than we thought. This is a new and great way of reaching out to people, and it paid for itself. We saw a huge increase in people coming to our campuses to tour and to enroll.”

Champion Schools
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