Discovery Nissan, a new and used dealership in Shelby, North Carolina, has new owners who purchased the underperforming store in January and needed to improve reputation, processes, sales, and service fast.
With the help of Digital Air Strike, Discovery Nissan’s new owners were able to turn around the failing dealership in four months instead of the typical eight months. DAS reputation management, Google Inventory Merchandising Solutions, and a dedicated strategic account manager supported this turnaround.
“In Google Analytics, we have noticed a surge in Facebook visits to our website. In the last 30 days, our visits have more than doubled from Facebook. This all came from the posts that Digital Air Strike has been doing for us. I highly recommend Digital Air Strike for social marketing.”
“It’s always nice to see the needle move in the right direction. When you spend dollars and immediately see interactions and see customers filling out forms right away, that’s great for us. It makes you feel confident in the product and the plan. I knew a text would be the most effective way to get in front of people.”
“Our whole goal was to add students, and we added over 400 students by employing multiple marketing strategies. We found when we combined the data from Digital Air Strike and the Amazon streaming ads, we did much better than we thought. This is a new and great way of reaching out to people, and it paid for itself. We saw a huge increase in people coming to our campuses to tour and to enroll.”
