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Case Studies
Arrow Ford

DAS CDXP Provides the data points needed to send customers a cohesive message

GOAL:

Arrow Ford in Abilene, Texas, needed to increase vehicle sales and service revenue.

SOLUTION:

DAS Tech’s CDXP uses storytelling to connect with audiences and customers to drive optimum consumer engagement, which increases sales and service and revenue.

  • Data mining was used to identify existing customers ready for sales and service through personalized content, driving them into the dealership.
  • Custom emails hyping community involvement share feel-good stories and increase engagement.
  • Communication strategies are implemented to send relevant messages.
  • Accurate and concise CDXP reporting tracks attributable revenue, clearly demonstrating high ROI.

More case studies

30+
New students enrolled after watching streaming ads
158,300+
Impressions in less than a month
98%
Video Completion Rate

“Our whole goal was to add students, and we added over 400 students by employing multiple marketing strategies. We found when we combined the data from Digital Air Strike and the Amazon streaming ads, we did much better than we thought. This is a new and great way of reaching out to people, and it paid for itself. We saw a huge increase in people coming to our campuses to tour and to enroll.”

Champion Schools
Arrow
20,379
Email campaign views
153
Chat conversations
50
Leads
39
Lead reactivations

“We started working with DAS after meeting with them at NADA and noticed we were getting much more online customer traffic than we did before. The AI chat is a huge help after-hours, specifically. We enjoy working with the Digital Air Strike Team. They always have new ideas for ways we can be successful and are proactive in holding us accountable as they too, have a job to do.”

Jeanette Pendas
Vara Chevrolet
Arrow
20,379
Email campaign views
153
Chat conversations

"Digital Air Strike is essential to my dealerships. We continually do more with them each year."

Matt Johnson
Owner
Arrow
20,379
Email campaign views
153
Chat conversations

"Digital Air Strike understands our needs as a dealership. The team is dedicated to helping us achieve results, listens intently, and helps us find solutions."

Sterling Kia
Arrow
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